Consulting & Marketing on Demand: Werberetter® at deGUT 2022

Rick and Morty tell – a slightly different trade fair story. The 38. German Founders and Entrepreneurs Days (deGUT) in Berlin are over, but the impressions and experiences remain. This year, not only the Werberetter® duo Marco Vito and Jürgen La-Greca were present, but also Rick, the WerbeCaravan, and Morty, the Advertising Van, both of whom played crucial roles. Here is their story – directly from the perspective of the vehicles that are more than just means of transport for the duo.

The journey begins

„I am Rick, the WerbeCaravan, and I get to tell you about my adventure in Berlin today. On Wednesday, October 12th, we started our journey in the middle of the night. With Morty, the WerbeVan, leading the way and fully loaded with trade fair equipment, we set off for Berlin. The motorways were empty, and I enjoyed the night's silence while Morty cleared the way with his power.“

Arrival in Berlin

„Early in the morning we reached the exhibition grounds, and I smelled big city air for the first time. The entrance to the hall was narrow, but Marco steered me through the construction sites with a steady hand. It soon became clear that I am more than just a trailer – I was allowed to be a Werberetter® trade fair stand to shine in the hall!"

Day 1: Opening and Conversations

On Friday, the trade fair opened its doors, and soon visitors were bustling around me. Marco and Jürgen had many conversations right inside my cozy interior. It was exciting how they engaged with founders and entrepreneurs with their Marketing formula® enthusiastic. In the afternoon, however, I was all alone – the two of them gave their first presentation on stage."

Day 2: Networking and Inspiration

"Saturday began directly with a second presentation by Werberetter®, this time on the topic of ‘New Work – Think, Act, and Advertise Hybrid’. Afterwards, I was once again the center of many conversations, including with Sonia Niedhart from AAV Allgemeiner Arbeitsschutz-Vertrieb GmbH and Dagmar Möller from Möllerei³. Both were enthusiastic about the unique advice and the inspiring atmosphere inside me."

Rick's Conclusion on deGUT 2022

"I met so many exciting people, witnessed creative ideas, and was proud to be part of this special team. My comfortable interior became a retreat for conversations, and I got to experience how people were motivated and inspired by the advice of Werberetter®. I am especially grateful for my central spot in the exhibition hall – thank you, Tine Kuckhoff, for the attention I received!"

What's next?

"Now I'm back in Hanover and looking forward to my next assignment. Maybe I'll be with you soon to support your company or project. I'm ready for new adventures!"

Fancy Consulting & Marketing on Demand?

Let Rick and the Werberetter® inspire you. Whether it's consulting, marketing, or digital coaching – the team comes directly to you. Book your appointment and experience how hybrid solutions and just-in-time marketing can make your visions a reality.