#differentcrashing with Olly and MIU24® Saturday, November 4, 2017 - The 21st Chamber of Commerce and Industry Founders' Day was created by the concept and advertising agency MIU24® from Hanover's old town into an unforgettable event. With a mixture of practical start-up tips , creative ideas and a large portion Guerrilla marketing Marco and Jürgen La-Greca brought a breath of fresh air to the event.

A blast: Experience guerrilla marketing live

The surprise guest of the day was none other than Oliver Schmidt , known from DSDS as "Gruselschocker." With his cover of the hit "Schöner Fremder Mann" (Beautiful Stranger Man), he brought the Chamber of Commerce and Industry complex to life and drew attendees in droves to the MIU24® booth. #advertisingexperience was the motto, and the audience was enthusiastic.

"The Chamber of Commerce and Industry (IHK) Founders' Day has been held in a classic style for years. We wanted to change that."
– Jürgen La-Greca, Managing Director MIU24®

Start-up tips and creative activities

In addition to the spectacular performance by Oliver Schmidt, the La Grecas presented the Top 10 startup tips They shared their expertise from over 10 years of experience with all participants who wanted to be inspired to become self-employed.

“Every new company is an exciting experience for us.”
– Jürgen La-Greca

Oliver Schmidt as new testimonial in the #advertisinggallery

The performance marks the start of a new collaboration between MIU24® and Oliver Schmidt. In the future, he will be Testimonial from #werbegalerie appear in Hanover and be part of an extraordinary exhibition that merges advertising and art.

“Olly fits us like a glove – completely #differentstuffing, just like us.”
– Marco La-Greca

Advertising you can touch in the #advertisinggallery

The #advertisinggallery stands for advertising that can be experienced. Products and ideas can not only be admired there, but also purchased directly. This concept turns advertising into an inspiring experience.

New business start-up with MIU24®: Your opportunity

The MIU24® Concept and Advertising Agency is your contact for innovative start-up consulting and creative marketing strategies. Following their success at the Chamber of Industry and Commerce Founders' Day, Marco and Jürgen La-Greca are looking forward to exciting projects with new startups.

Contact MIU24® now and make your start-up a success. MIU24® – The agency that #thinksdifferently and #advertisesdifferently.